How does it work ?
With more than 1.5 million consumers interviewed over more than 20 years, MKG Hospitality has a unique database of surveys, without any doubt the largest in the business, for it to be able to locate on a daily basis the expectations of customers and trend changes.
Each survey is adapted to the particularities of the target being interviewed.
Our commitments and our procedures, at every step of survey, are the best gauge of the reliability of our results.
Telephone surveys
in brief
- Up to 10 telephone lines at once
- Surveys in France and abroad: 15 languages for administration of surveys, including French, English, Spanish, German, Italian, Portuguese, Chinese, Japanese, Russian, etc.
- Targets can be corporations, individuals, key accounts
- Profiling of interviewers according to the goals of the survey and the target
- Invoicing of telephone expenses on the basis of actual charging (negotiated rates)
- Have access to aspects of sales policy
One to one inquiries
in brief
- French and overseas surveys: France and Europe mainly (in particular United Kingdom, Germany, Italy, Spain)
- Partnerships with companies based overseas depending on the scope of the field
- Daily debriefing sessions with our interviewers
Self administrated surveys
in brief
- Questionnaire model (DP workshop) and printing (partnerships with printers)
- Enveloping and mailing of accompanying letters/questionnaires/postage-paid envelopes
- Management of returns (including postage-paid envelopes)
Online surveys
in brief
- Questionnaire model and online publication
- E-mailing campaigns and follow-up contacts
- Real-time processing of results
- Publication of online summary reports
- On request, introduction of summary reports into your information system